- Sales and Marketing assessments
- Electronic Marketing
- Database Marketing
- Competitive surveys and shopping
- Collateral creative
- Website development
- Destination marketing
- Dynamic Packaging
- Strategic Alliances
- Viral Marketing Campaigns
- Logo/Branding/Naming
services
- Pre-opening development
- Training
- Staff evaluations
- Human Resources Temporary
Through one-on-one consultation, we will take you
through the steps of clearly identifying our strategy
for conducting an in-depth assessment of all areas
of your current sales and marketing activities. Once
the assessment is completed, a detailed report will
be submitted with specific measurable recommendations
for improvement.
We have considerable experience in analyzing
e-marketing needs including web analysis and
internet
strategy, booking engine optimization, developing
and implementing solutions for GDS advertising,
consortia advertising and e-blasts. These valuable
tools are
cost effective and can produce immediate and measurable
results.
Allimar will review existing data collection and
set up systems to ensure that all future customer
information can be analyzed effectively and provide
critical marketing data. Communicating to your existing
customer base will provide extraordinary results
and substantial cost/benefit efficiency.
Keeping an eye on the competition has never been
so important. Allimar will look at group rates, GDS,
internet and on-property pricing and packages to
provide a concise and easy to read report so that
we can make strategic marketing and revenue management
decisions.
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